Kenyan musicians who were household names 10 years (or so) ago have been struggling to make a comeback in the last few years. However, their efforts are neither here nor there. It’s almost as if they are wasting their time.
Truth is, time flies. Maybe you treated Kenyans to a big hit in your heydays. For one reason or the other, you decided to slow down or take a break as you bask in your success. Maybe you just got lazy, who knows?
Somewhere along the way, perhaps after 5 (or so) years, the musician decides to go back to studio to record songs. More often than not, what motivates them is the fact that their bank account are not as fat as they used to be.
They hurry to release the songs. However, the songs don’t do well. They can’t even get 10,000 views on YouTube. This comes as a shock to many artists who were big back in the day. They find it hard to believe that their fans have moved on.
You see, 5 years is such a long time. Hundreds, maybe thousands of new musicians have cropped up since the old guns took a break. Naturally, some of them won the hearts of music fans.
As such, when the old guns make a comeback after so many years, they find it hard to penetrate the industry. Perhaps they sound the same way and this makes it even harder.
Instead of releasing many songs that no one bothers to listen to, these old guns should come face-to-face with the fact that they are no longer the household acts that they were a decade ago.
In so doing, they will come to the realization that they need to work with new-age musicians to regain relevance and break through in the local industry.
Accepting that you are no longer at the top takes a lot of humility. Actually, it’s a laudable act. The sooner most old guns realize this the better.
Some of the old guns who have been trying to make a comeback include; Mr. Lenny, Kenzo, DNA, Nonini, Kendi, Kenrazy, Big Pin, Julani, just to name a few. I hope one day they will get an eye-opener.
Watch DNA’s latest single dubbed Lokko below.
Comme ci, comme ça
July 18, 2019