Flexible Airtel serves a clear knock-out to rigid Safaricom in the competitive tariff war!

Airtel has released a new voice and data tariff that should have you scrambling to join up, if you’re still in the cold. An elementary comparison between the tariffs offered by Airtel against those of their closest competitor Safaricom, will leave you slapping your own forehead in disbelief. It begs some self-examination:

Why on earth are we NOT on the Airtel network?

First, some vital basics. You are sure of actually getting everything you pay for on Airtel, unlike Safaricom. A rock-solid reputation of honesty. If you purchase 100mb, you deserve to actually get 100mbs. An average Kenyan is on the receiving end of human and corporate scams, it’s a refreshing thought to know you can #BeSureNaAirtel.

Let’s see who has a bigger heart:

  1. Voice Call Rate

Safaricom – 4 bob per minute, including taxes.

Airtel – 2 bob per minute, including taxes.

No prizes here for guessing which network is a better choice for your already-tight budget.

  1. Data Browsing

Airtel has a flat rate of 1 bob for 5mbs – irrespective of amount a subscriber spends.

Safaricom – less than 10 bob gives you 2mbs at 1 bob

10 – 50 bob gives you 3.5mbs at 1 bob (They even sell half MBs, how odd is that?)

50 bob plus – gives you 5mbs at 1 bob

The low-end user on Safaricom network with limited purchasing ability beyond 50 bob bears the                     brunt on Safaricom network.  Again, Airtel wins on this level as being friendly to a subscriber on the far end of the economic food chain.

  1. Subscription Procedures

Airtel – No need to purchase a bundle. Once you load airtime, just dial *544*2#.

Safaricom – Needs to manually subscribe for a Voice or Data bundle every time airtime is loaded.

One of the best features with the Airtel tariff is that it doesn’t expire. It’s a lifetime offer. For people with a busy lifestyle, it’s both convenient and time saving. Just load airtime and start your business – call or browse direct from your airtime. No hidden charges or conditions whatsoever.

Safaricom network, however, is still as rigid and conditional as ever. Each time one loads airtime, one has to pause and figure out which of the tariffs to subscribe. It’s bothersome and time-consuming to keep subscribing. In frequent cases some users are not conversant with the endless procedures, or forget in the thick of business, they end up spending more credit than they planned for.

It’s not hyperbole. On all fronts, Airtel is the network that’s user-friendly and in touch with the woes of an average Kenyan contending with the end effects of a slow economy.

It’s time you get smarter. This tariff rate on Airtel is available for new and existing users.

Get an Airtel line (if you are still not using Airtel) and enjoy the best rates. There’s no conditions. No complicated bundle purchase procedures – just browse directly or call from your credit/airtime. This tariff is applicable for Lifetime, No Expiry!

Just Dial *544*2#.

It doesn’t have to cost an arm to follow threads, view and share memes, video-chat with distant friends. Airtel has you covered.

#BeSureNaAirtel

Airtel launches Kenya’s best, no expiry rates for data and voice

Driven by the goal to offer more value to its customers, Airtel Kenya today launched no expiry data and call rates that will allow customers to spend as low as 1 bob for 5MB data and to make calls at 2bob across all networks. This move demonstrates Airtel’s commitment to offer quality products and services whilst firmly establishing its position in the market as the company that offers great value for money.

At the same time, the company also revamped its entire Amazing data bundle offerings to give more data for the same cost as before e.g. 3GB for Kshs300 up from 1.5GB, 5GB for Kshs 500 up from 4GB and 12GB for Kshs 1000 up from 10GB with 30 days validity. The new offerings are targeted towards customers who are looking to meet their communication needs with ease and not worry about any hidden costs or conditions. To activate the new rates, customers need to dial *544*2#.

The new products campaign dubbed ‘BeSureNaAirtel’ is pegged on showing customers the exact rates and value they get for their investment. The new offers have no hidden charges or conditions for use, thus customers are assured of getting what they pay for at the most competitive rates.

Speaking at the launch event, Airtel’s Managing Director, Prasanta Das Sarma said, “We are pleased to introduce the industry’s best no expiry rates for data and voice to all our customers. We have also revamped our Amazing data bundles to cater for our heavy data users, by offering up to 100% more data. These new offerings are based on emerging consumer insights and trends that show a substantial increase in data usage for both social and business needs as well as the need for customers to not worry about the cost of data while browsing.”

He expressed his confidence that the new rates and revamped bundles will meet all the communication needs of Airtel’s customers even with as low airtime balance as Kshs 1.

Airtel continues to invest in the business to bring more innovative products and services and enhance its network coverage.